MetroCard Era Nears Its Final Stop as New York Shifts Fully to Tap-and-Go Fares
After more than 30 years in circulation, the MetroCard is approaching the end of its run, joining the subway token as a relic of New York transit history. The familiar gold card, once a symbol of modernization, is being phased out as the city completes its move to a contactless fare system.
Beginning Wednesday, riders will no longer be able to purchase or add value to a MetroCard. The transition clears the way for OMNY, the tap-to-pay system that allows fares to be paid with a credit card, phone, or other smart device. According to the Metropolitan Transportation Authority, more than 90 percent of subway and bus trips are already paid through the system, which debuted in 2019.
Cities across the globe adopted similar technology years ago. London and Singapore have relied on contactless transit payments for some time, while U.S. cities including Chicago and San Francisco have followed suit, with San Francisco launching its system earlier this year.
Even as it fades from daily use, the MetroCard is being reexamined as a cultural artifact. At the New York Transit Museum, an exhibit opened this month chronicling the card’s impact. Museum curator Jodi Shapiro says the MetroCard fundamentally changed how New Yorkers thought about getting around the city.
“There was a resistance to change from tokens to something else because tokens work,” Shapiro said during a recent visit to the museum, located in a former subway station. “MetroCards introduced a whole other level of thinking for New Yorkers.”
Before the MetroCard arrived in 1994, riders paid with brass tokens first issued in 1953, or, earlier still, with paper tickets that cost just five cents when the subway opened in 1904. To ease the transition, transit officials launched public campaigns demonstrating the proper swipe technique and even briefly considered a mascot known as the Cardvaark before abandoning the idea.
Over time, the card became a canvas for the city itself. Special editions marked major moments, including the 2000 World Series “Subway Series” between the Mets and Yankees, when a ride cost $1.50. Musicians such as David Bowie and Olivia Rodrigo, hip-hop legends like the Wu-Tang Clan, the Notorious B.I.G., and LL Cool J, and television staples including Seinfeld and Law & Order all appeared on commemorative cards.
Collectors took notice. Lev Radin of the Bronx said the most meaningful designs captured the spirit of the city rather than just its skyline.
“For me, the most special cards are cards which present New York City to the world,” Radin said. “Not only photos of landmarks, skylines, but also about people who live and make New York special.”
Mastering the MetroCard swipe even became a quiet badge of authenticity. During the 2016 presidential campaign, Hillary Clinton struggled through several attempts at a Bronx turnstile. Her Democratic rival at the time, Bernie Sanders, a Brooklyn native, appeared unaware that tokens had already been retired.
Unlike the MetroCard’s debut, the OMNY rollout has been relatively seamless. Riders who prefer not to use personal devices can still buy reloadable OMNY cards, and existing MetroCards will remain valid through 2026 so balances can be used up. The MTA says the shift saves at least $20 million a year in costs tied to the old system.
The new platform also introduces fare capping, allowing unlimited rides within a seven-day period once 12 trips are taken. When fares rise to $3 in January, weekly spending will be capped at $35. Still, some critics have voiced concerns about data collection and surveillance tied to digital payments.
{Matzav.com}
